Creating a seamless digital journey for promoting Golf in Australia

Tech Stack Optimization:

Successive Digital undertook a comprehensive analysis of the client’s tech stack. By identifying bottlenecks and areas for improvement, our team proposed and implemented optimizations to enhance overall application performance. The team identified some bugs during the process and implemented targeted solutions to fix these issues, ensuring that the website operated smoothly and without disruptions. This involved debugging code, optimizing scripts, and rectifying any anomalies in the system. 

This included upgrading essential framework versions like React 14 to React 18 to improve the site’s performance and using upgraded versions of Contentful CMS to ensure scalable content experiences and future-proofing.

Modules Development:

To address the challenge of core complexity, we also adopted a modular front-end development approach. This allowed for the seamless integration of new features and the efficient management of existing modules. The process involved collaborative development and rigorous testing to ensure the successful integration of user migration functionalities. The result was a more agile and adaptable digital ecosystem for the golf entity while managing the user participation in Australian opens and their retention through the sign-up page.

Real-time Data Integration:

Our developers implemented a dynamic data integration system to overcome the hurdle of real-time scorecard updates. This ensured that tournament data, including scores and player statistics, were updated in real time, providing an engaging and immersive experience for fans and stakeholders alike.