Posts Tagged ‘travel’

Thumb rule of building mobile navigation

Wednesday, March 4th, 2020

Building an app is about building it with design attracting the users. It is also about user-friendliness. The easy navigation of an app is going to make appealing to the users. Navigation is like a conversation. Besides, being catchy, the users don’t feel bored while using the app. An app should, therefore, be easy to use as well as attractive. 

Nowadays, there are apps for almost everything; naturally, an app that is easy in navigation and intuitive at the same time is the one going to persist in the market or crush its competition. Some business statistics also say that optimum navigation has given an almost 15.68% increase in sales. We shall discuss more in detail as to what the basics of building mobile app navigation are.

The thumb rules

A mobile phone is designed such that we can handle the device with our palm and other four fingers and the thumb is the tool we use for navigation. Even with smartphones with larger screens, almost 50% of people using only the thumb and therefore, nearly all smartphones have adjustable screens at a swipe. 

Navigation with thumb also makes the app ambidextrous; the users of right as well as left hands can use the app without any difficulty. For all these reasons, using the apps should be designed as easy to navigate only with the thumb. One of the ways to make the app thumb-friendly is by placing the essential tabs of the app closer to the thumb. This way, a user need not use the other hand and navigate only with one hand’s thumb.

Make the bottom bar noticeable

The bottom bar is the most central place for navigation. Most prominent companies are opting for adding tools there. A single bar can contain tools like search tool, home, ‘add to favorite,’ and compare. The bottom bar is also essential because it gives quick links to the app. We recommend you have a bottom bar with quick links for the centralization of the navigation. The bottom bar also makes the app more user-friendly with the thumb. 

Add the search tool

Looking up the information is far more convenient than looking around for it through different tabs. New app users or those who do not understand technology can find it difficult or daunting to search different tabs for the thing they need. Remember that for the ease of convenience, most people like looking up information on the search engine instead of directly logging on to a website. 

The search tool in an app has proven to be very useful, especially if the app has several tabs and a vaster repository of information. Also, the search results show results of a related search; once a user finds the information that he or she initially desired, then they can view the related search results to deepen their knowledge or extend it. 

Airbnb Now Bookable with Bitcoin and Lightning Network via Fold App

Thursday, January 23rd, 2020

One of the most popular Bitcoin payments app Fold has recently announced that users can now book Airbnb using the app. The short-term rental giant is now a part of Fold’s rewards program known as Fold Kickbacks, which supports Lightning Network (LN), Bitcoin’s second layer. It allows users to buy gift cards for Bitcoin with a reward of 3 percent cashback.

This means that with every stay and/or experience booked on Airbnb using Fold, users can get 3 percent cashback in Bitcoin (BTC). The announcement is surely an exciting feature on the Fold Kickbacks rewards program, which already has some well-known brands such as Uber, Amazon, and Starbucks.

Currently, the Fold app only works in few selected countries such as the US, Canada, Mexico, Australia, Ireland, and the United Kingdom. Soon, Europe is expected to be able to use the app as well.

Fold facing new competition

The Fold may be among the oldest and the biggest Bitcoin shopping rewards apps in the market today, but it definitely isn’t alone app. There are several similar apps that have come up in recent years, offering users with an increasing number of options to “stack sats”.

One of the biggest competitors of Fold may be Lolli, which has partnered with Petco, a popular American pet retailer. In addition to this, the Bitcoin rewards shopping app also partnered with Safeway, a huge grocery chain in the US in order to provide users with an attractive offer of 3.5 percent cashback in BTC on all of the purchases they make at Safeway.

In an attempt to stay ahead of the competition and provide users with more payment options, Fold added a new feature that allows the app to accept fiat currency as payment at in-store and online retailers apart from Bitcoin. Users can do so by adding either their Bitcoin Lightning wallet or credit card. This new feature was added after the firm managed to raise $2.5 million in late September 2019.

Even Asia is not far behind and is rolling out Bitcoin rewards shopping options. Earlier this year, Amaten, which is the largest gift card platform in Japan announced that it partnered with Aelf, a blockchain network provider in order to issue tokenized gift cards to users.

With the growing popularity of blockchain technology and cryptocurrencies, we can expect to see more of similar services in the coming years with investors, tech companies and top UX design firms working together to bring improved services.

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